At petalwhispers.com, we take your privacy very seriously. We do everything it takes to safeguard the trust you place in us. Please read below for more details regarding our privacy policy. Your use of the Website constitutes an acceptance of our privacy policy.

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from petalwhispers.com.

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information”.

We collect Device Information using the following technologies:

  1. “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
  2. “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
  3. “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site.

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (such as your credit/debit card number), email address, and phone number. We refer to this information as “Order Information”.

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

HOW DO WE USE YOUR PERSONAL INFORMATION?

We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

  1. We will not use the collection of users’ personal information as the main purpose.
  2. Communicate with you;
  3. Screen our orders for potential risk or fraud;
  4. We use the information we collect to enhance your experience of our website and our products and services;
  5. We do not rent or sell this information to any third-party.
  6. Without your consent, we will not use your personal information or pictures for advertising.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

SHARING YOUR PERSONAL INFORMATION

We only share your personal information with Shopify and Google. Our store is hosted on Shopify Inc. They provide us with the online e-commerce platform that allows us to sell our products and services to you, you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the Site, you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

In addition, we will not share your personal information with any other third parties.

INFORMATION SECURITY

To protect your personal information, we take reasonable precautions and follow industry best practices to make sure it is not inappropriately lost, misused, accessed, disclosed, altered or destroyed.

Communications with our Website are all conducted using Secure Socket Layer (SSL) encryption technology. Through our use of SSL encryption technology, all information communicated between you and our website is secured.

DO NOT TRACK

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

YOUR RIGHTS

The right to access the information we hold about you. If you wish to be informed what Personal Data we hold about you, please contact us.

Request correction of your personal data. You have the right to have your information update or correct if that information is inaccurate or incomplete.

Request erasure of your personal data. You have the right to ask us to delete any personal information we collect directly from you.

If you would like to exercise these rights, please contact us by email at info@petalwhispers.com

DATA RETENTION

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

MINORS

The Site is not intended for individuals under the age of 18. We do not knowingly collect personally identifiable information from anyone under the age of 18. If you are a parent or guardian and you are aware that your child has provided us with Personal Data, please contact us via email info@petalwhispers.com. If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers.

CHANGES

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons. Any changes made will be posted here.

HOW CAN I CONTACT YOU?

We invite you to contact us by email if you have any questions or comments about our Privacy Policy.

Email: info@petalwhispers.com

 

ABOUT US

Alice's childhood unfolded in her grandmother's enchanted garden, where flowers exuded magic. Guided by her grandmother, Alice learned that the beauty of flowers emanates from freedom and resilience. The flowers would gracefully dance at midnight, awakening a dreamlike realm. As Alice blossomed into a designer, she interwove the inspiration from her childhood garden into her creations, crafting a vision of liberated beauty for every woman.

Our floral watch straps seamlessly blend classic charm with individualized design, each one a hand-painted masterpiece with intricate textures that are utterly unique. Adorning these watch straps transports you to a fantastical dreamscape, enveloped in the embrace of beauty and unparalleled craftsmanship.

OUR FABRIC

Tana is a fabric built by obsession – a living thing that has grown and evolved with each new technological development and artistic movement across the last century, in a bespoke process fine-tuned by each generation of Liberty experts. Rigorously quality controlled at every stage, the result is a famous masterpiece of fabric technology: fine, cool, comfortable and durable, with a brilliant reproduction of thedesign studio’s lustrous prints.

What is the history of Tana Lawn cotton?

Since the late 1890s Liberty has been experimenting with cotton lawn, a smooth plain weave prized for its ultra-soft and durable qualities. In the early 1930s, Liberty’s then-Cotton Buyer William Hayes Dorell helped to establish a new Liberty signature, Tana Lawn cotton – and a brand legend was born. The ground-breaking product was named after Lake Tana in Ethiopia, where its unique long-staple cotton fibres originated. Back in the UK the silk-like threads were spun into lustrous form, printed with colourful ink, and turned into a material that would change the textile industry forever.

Where is Liberty Tana Lawn made?

Today, every bolt of Tana is the product of a bespoke production process: designed by the in-house studio artists, then printed at Liberty’s own Italian mill, close to Lake Como. Skilled technicians oversee the production of many hundreds of different designs, using a combination of traditional screen printing and cutting-edge digital printing techniques. The cotton fibre used in Tana is grown in India, Egypt and US.

What thread count is Tana Lawn?

Tana is made from specially selected ultra-fine long staple cotton, woven from 70 and 100 ply yarns and subjected to a lengthy series of preparations to ensure its distinctive qualities of handle, lustre and stability. It has a thread count of 240.

Is there an Organic Tana Lawn cotton?

Yes – Liberty Fabrics offers a GOTS-certified Organic Tana Lawn cotton version. For Organic Tana, the process is verified and certified at every stage of the supply chain to meet with GOTS (Global Organic Textile Standard) requirements – from growing and spinning, to bleaching, mercerising and printing, and all the way to final finishing and packaging.

What can Tana Lawn cotton be used for?

Loved by Liberty Fabrics enthusiasts across generations, Tana has always sparked the creativity of designers. It has been continuously reinterpreted by globally renowned luxury design houses and home crafters alike, possessing the chameleonic ability to exude classic or eccentric, nostalgic or cutting-edge aesthetics at will.

As one of the most versatile fabric bases on the market, Tana boasts a silk-like touch, a lustrous color palette, and exceptional comfort. Additionally, it is machine washable with a breathable construction. Its applications are diverse, ranging from crafting homewares or accessories to creating distinctive fashion pieces or quilted artworks – the possibilities are as boundless as one's imagination. In a groundbreaking move, Tana was even employed in petalwhisper as an Apple Watch strap, showcasing its unparalleled uniqueness and beauty.